Solar Marketing Manager (Corona, Ca)

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compensation: Depending on Experiance
********** Solar Marketing Manager Needed **********

Responsible primarily for increasing the number of active clients and total revenues through the promotion of the Company's products/services and consumer value proposition. Core responsibilities include business to business, B2B marketing campaign development, setup, monitoring and optimization, strategic accounts management, as well as consumer marketing and funnel optimization.

• Manage Field Marketing Team in product promotion and sale activities
• Develop Home Shows.
• Always having ideas and creating leads for sales staff
• Develop field marketing plans for improving sale and profitability
• Assist the team in planning and scheduling appointments, industry meetings, and marketing campaigns
• Tracking and Logging appointments set by the Field Marketing Team
• Following up on current and past Leads
• Responsible for Training and Hiring and Termination decisions
• Act as a primary contact to address questions and inquiries regarding market related activities
• Recommend marketing techniques and tactics based on changing business demands
• Recommend innovative and creative marketing approaches for revenue growth
• Provide our Sales Management Team with reports and recommendations to continually improve the performance of our sales efforts
• Acquire leads via retail sales techniques, engage, qualify, and excite the customer
• Maintain marketing collateral in displays
• Must complete accurate, timely and daily recap reports
• Must consistently meet quota
• Developing, executing and optimizing B2B marketing campaigns aimed at growing overall client base
• Tracking and monitoring B2B marketing campaigns within company's CRM system
• Managing B2C consumer marketing and funnel optimization
• Ensuring continuity between B2B and B2C marketing efforts
• Maintaining and developing sales collateral and trade materials for sales reps and account managers
• Give ongoing suggestions for operational cost savings

• At least 3 years of marketing experience, preferably in the solar industry
• Specific experience with email marketing techniques and best practices
• Experienced with Salesforce or comparable CRM software
• Strong communication, analytical, influencing and problem resolution techniques
• Experienced in using MS Excel, PowerPoint and Word
• Highly organized self-starter
• Outside sales related experience
• Must be highly computer literate with Salesforce experience a plus
• Solar sales experience a plus
• In-home sales experience a plus
• Consumer and/or retail sales experience a plus
• Excellent communication and interpersonal skills
  • Principals only. Recruiters, please don't contact this job poster.
  • do NOT contact us with unsolicited services or offers

post id: 4632416532



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